Tuesday, September 21, 2010

Sold in 3 Hours! Priced Wrong??



I had a listing that sold in 3 hours. First buyer that looked at it put in an offer. Was the price too low? No, this buyer had been looking in Casta del Sol for all most one year and hadn’t found what they wanted.

But let’s take a look at the property. The sellers were a referral for me, so the first meeting with them was at the property to go over everything that would be imperative to selling. The house had been their mother’s home, so we were going to decide what had to been done and what could be left “as is”. The list consisted of miner repairs, cleaning, painting, carpet, appliances, patio cover, curb appeal, furnished or not and price. Once we went though and decided what they would do to prepare the property then we went over active listing and what had sold recently, to determine the listing price. Now, I tell my clients that “I do not want to know what the bottom price is, that you will sell for”. I find it helps me when I negotiate, not to know.

Here is what they did to prepare the house to sell. Had the whole interior painted a neutral color, put in new inexpensive carpet, did termite inspection and had the repairs completed, had house cleaned, windows cleaned, miner repairs fixed, outside power washed and old furniture removed.

This is a retirement community, Casta del Sol, and houses, more than not, sell empty. It is better to sell it empty than with furniture that is 20 years old.

They were also in the position that the inventory of properties was the lowest it had been in a couple of years. The buyers wanted a clean ready to move into house with a view and open floor plan. They got what they wanted.

The sellers and the buyers went back and forth on the price for 2 days but they are both happy with the final deal. Isn’t that what this business is all about?

I love real estate!

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